L’Occitane
This well-regarded French beauty brand has had a big presence in the US beauty market for decades. Their New York based corporate team brought us on board as their strategic design partner to craft their extensive, monthly brand marketing campaigns.
WHAT L’OCCITANE BELIEVES: Beauty should be rooted in nature, crafted with the traditions of Provence, and shared with authenticity.
Each month brought a new creative challenge – a seasonal launch, a holiday campaign, a product story – and each one demanded a fast turnaround while still showing off the brand's polish and Provençal soul. We worked as an extension of their internal team, translating corporate campaign direction into a full suite of consumer-facing assets.
WHAT WE CREATED for L’Occitane:
Monthly Marketing Campaigns • In-Store Signage • Seasonal & Holiday Promotions • Product Launch Materials • Advertising • Retail Collateral
